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How Artist Can Make Money on Instagram

Writer's picture: CommunityCommunity

As a musician, you have many responsibilities, including managing your social media presence. Instagram is a platform where you can make extra money to support your music career. Here are 7 ways to do it:


  1. Influencer Marketing: You can collaborate with brands or other musicians who share your style or mission. This can involve promoting their products in your posts, doing sponsored posts, or reviewing their products.

  2. Affiliate Marketing: Sign up for affiliate programs related to your niche. Share unique affiliate links in your Instagram posts or stories. When your followers make a purchase through your link, you earn a commission.

  3. Merch Shop: Selling merchandise is a classic way for artists to make money. Set up an Instagram merch shop and promote it on your profile, feed, and IG Stories.

  4. Instagram Subscriptions: Instagram has a feature called Subscriptions that allows you to offer exclusive content and benefits to your most engaged followers for a monthly fee. They get access to exclusive content and can connect with you through unique features like subscriber chats.

  5. Promote Digital Products: If you offer side gigs like music production courses, sample packs, or online courses, you can promote them on Instagram and provide links to your e-commerce platform or website.

  6. Monetize User Generated Content: You can earn money from your content wherever it is featured, such as Facebook, YouTube, TikTok, and SoundCloud. Partners like Paved Sound can help you monetize your content.

  7. Instagram's Built-In Music Features: Instagram provides features specifically designed for musicians. You can use the Music Sticker to add your tracks to Instagram Stories, utilize IGTV and Reels to share longer or shorter videos, and optimize your posts with engaging captions, relevant tags, and compelling visuals to maximize discoverability.

Instagram is not only a platform to engage with your community but also a way to generate extra income for your music projects, gear, and team. Give these tips a try and watch your earnings grow. Good luck!


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